Privacy Policy

Privacy Policy

At Chic Diva Ltd, we are dedicated to protecting and respecting your privacy. This privacy notice outlines how we collect, use, transfer, and disclose your personal data. It applies to data collected when you use our websites, iOS and Android applications, interact with us through social media, email, or phone, or participate in our competitions or events. It also covers instances when someone nominates you through our "refer a friend" function.

This privacy policy details:

• The personal data we collect: Information on the types of data we gather from you, including identity, contact, financial, transaction, technical, profile, usage, and marketing and communications data.
• How we collect your data: Methods and sources of data collection, including direct interactions, automated technologies, and third-party sources.
• How we use your data: Purposes for which we process your data, such as order fulfilment, communication, marketing, service improvement, and legal compliance.
• Marketing preferences, adverts, and cookies: Information on how we use cookies and similar technologies, your choices regarding marketing communications, and how adverts are tailored to your interests.
• Links to other websites and third parties: Details about how we interact with other websites and third-party services, and how your data is managed in these contexts.
• How we share your data: Information on how we may share your data with third parties, including service providers, partners, and regulatory authorities.
• Your rights: Overview of your rights regarding your personal data, including access, correction, erasure, restriction, and objection rights.
• Changes to this privacy notice: How we will inform you of any changes to this policy and the importance of staying updated.
• How to contact us: Contact details for any questions, comments, or requests regarding your data or this privacy policy.
• Our commitment to you: Assurance of our dedication to safeguarding your personal data with fair, lawful, and transparent processing practices.

We take your privacy seriously and are committed to processing your personal data fairly, lawfully, and transparently. This privacy notice describes the personal data we collect about you and how it is used.

We will only collect and use your personal data for the following purposes:

• To fulfil your order(s)
• To communicate with you following a "refer a friend" nomination
• To keep you up to date with the latest offers and trends
• To give you a better shopping experience
• To help us make our marketing more relevant to you and your interests
• To improve our services
• To meet our legal responsibilities

How We Keep Your Data Safe and Secure

We have appropriate organisational safeguards and security measures in place to protect your data from being accidentally lost, used or accessed in an unauthorised way, altered, or disclosed.

The communication between your browser and our website uses a secure encrypted connection wherever your personal data is involved.

We require any third party contracted to process your personal data on our behalf to have security measures in place to protect your data and to treat such data in accordance with the law.

In the unfortunate event of a personal data breach, we will notify you and any applicable regulator when we are legally required to do so.

The Personal Data We Collect

Personal data means any information about an individual from which that person can be identified. It does not include anonymised data, where the identity and identifying information have been removed.

While our website is designed for a general audience, we will not knowingly collect any data from children under the age of 13 or sell products to children. If you are under the age of 13, you are not permitted to use or submit your data to the website.

The following groups of personal data are collected:

• Identity Data: Information such as first name, last name, title, date of birth (optional), occupation, personal description, photo, and gender.
• Contact Data: Information such as email address, billing address, delivery address, location, country, telephone number, loyalty programme membership number, and social media ID (if you log in by social media).
• Financial Data: Information such as payment card details and bank account.
• Transaction Data: Information such as details of your purchases and the fulfilment of your orders (e.g., basket number, order number, subtotal, title, currency, discounts, shipping, number of items, product number, single item price, category, tax, etc.); payments to and from you and details of other products and services you have obtained from us; correspondence or communications with you in respect of your orders; and details of any rewards and bonuses awarded.
• Technical Data: Information such as details of the device(s) you use to access our services, your internet protocol (IP) address, login data, username and password, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform.
• Profile Data: Information such as purchases or orders made by you, product and style interests, preferences, feedback, and survey responses.
• Usage Data: Information such as how and when you use our website/app, how you moved around it, what you searched for; website/app performance statistics, traffic, location, weblogs and other communication data; loyalty programme activities; and details of any other Chic Diva products and services used by you.
• Marketing and Communications Data: Information such as your preferences in receiving marketing from us and our third parties and your communication preferences.

We also collect, use, and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data may be derived from your personal data but is not considered personal data as this data does not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy notice.

How We Use Your Data

The Legal Basis for Processing Your Personal Data

We will only collect and process your personal data where we have a legal basis to do so. As a data controller, the legal basis for our collection and use of your personal data varies depending on the manner and purpose for which we collected it.

We will only collect personal data from you when:

• We have your consent to do so: For example, when you subscribe to our newsletters or agree to participate in a survey.
• We need your personal data to perform a contract with you: For instance, to process a payment from you, fulfil your order, or provide customer support connected with an order.
• The processing is in our legitimate interests and not overridden by your rights: For example, to improve our website, products, and services, and to enhance your shopping experience.
• We have a legal obligation to collect or disclose personal data from you: For example, in compliance with legal and regulatory requirements.

Cookies

Our website uses cookies to distinguish you from other users and to keep track of your visits. Cookies are small data files stored on your device that help us to provide you with the best experience when you browse our website and to make improvements. They also help us and our advertising networks to make advertising relevant to you and your interests.

Types of Cookies We Use:

• Strictly Necessary Cookies: These are essential for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website or use a shopping cart.
• Analytical/Performance Cookies: These allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
• Functionality Cookies: These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name, and remember your preferences (for example, your choice of language or region).
• Targeting Cookies: These cookies record your visit to our website, the pages you have visited, and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.

Managing Cookies:

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of our website may become inaccessible or not function properly.

For detailed information on the cookies which we and our third-party providers use and the reasons why we use them, please refer to our Cookie Policy.

How to Contact Us

We welcome feedback and are happy to answer any questions you may have about your data. If you have any questions, comments, or requests for more information, please contact us by one of the following methods:

Email: Send your enquiries to our nominated representative at info@chicdiva.co.uk.